Amazon Alexa is getting a generative AI upgrade later this month
Amazon was an early mover in the “digital assistant” field with Alexa, which was backed by cheap but capable hardware – smart speakers, smart displays and plenty of accessories for them. But it has let Alexa stagnate for several years now, both in terms of features and profitability. Now, Amazon will leverage the massive improvements that generative AI has brought to the table to make Alexa smarter. This will be done in partnership with Anthropic, makers of the Claude AI, according to insiders who spoke with Reuters (Amazon has invested $8 billion in Anthropic). The models in the...
![Amazon Alexa is getting a generative AI upgrade later this month](https://fdn.gsmarena.com/imgroot/news/25/02/amazon-alexa-generative-ai-update/-952x498w6/gsmarena_000.jpg)
![](https://fdn.gsmarena.com/imgroot/news/25/02/amazon-alexa-generative-ai-update/-184x111/gsmarena_000.jpg)
Amazon was an early mover in the “digital assistant” field with Alexa, which was backed by cheap but capable hardware – smart speakers, smart displays and plenty of accessories for them. But it has let Alexa stagnate for several years now, both in terms of features and profitability. Now, Amazon will leverage the massive improvements that generative AI has brought to the table to make Alexa smarter. This will be done in partnership with Anthropic, makers of the Claude AI, according to insiders who spoke with Reuters (Amazon has invested $8 billion in Anthropic). The models in the...