Apple Invites has Sherlocked party organizing app Partiful

Add another one to Apple's list of third-party apps that it has endangered, as Apple Invites threatens the livelihood of event planning app Partiful.Partiful (rear) and Apple Invites on the App StoreIt happens so often that there is a name for it, based on one of the earliest examples of Apple releasing an app or a feature to compete with a third-party rival. Developers know it as Sherlocking, and they know very well that it can be the end of their business.With a glass half-full kind of view, though, there is a way to argue that Apple producing an app to rival yours will actually grow the market. There is even some logic to that, in two ways. Continue Reading on AppleInsider | Discuss on our Forums

Feb 5, 2025 - 17:37
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Apple Invites has Sherlocked party organizing app Partiful
Add another one to Apple's list of third-party apps that it has endangered, as Apple Invites threatens the livelihood of event planning app Partiful.

Two smartphone screens displaying app store pages for invitation apps called Partiful and Apple Invites. Apps show ratings, age requirements, and download buttons.
Partiful (rear) and Apple Invites on the App Store

It happens so often that there is a name for it, based on one of the earliest examples of Apple releasing an app or a feature to compete with a third-party rival. Developers know it as Sherlocking, and they know very well that it can be the end of their business.

With a glass half-full kind of view, though, there is a way to argue that Apple producing an app to rival yours will actually grow the market. There is even some logic to that, in two ways.


Continue Reading on AppleInsider | Discuss on our Forums