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Fantastic Four poster controversy: Marvel denies using AI
Marvel gave MCU fans the first trailer for The Fantastic Four: First Steps early on Tuesday, and the studio did it in the best way … The post Fantastic Four poster controversy: Marvel denies using AI appeared first on BGR.
Marvel gave MCU fans the first trailer for The Fantastic Four: First Steps early on Tuesday, and the studio did it in the best way possible, considering what's happening in the movie. The company hosted a launch event on Tuesday morning meant to mimic the launch of a new space rocket. The Fantastic Four will be going to space at least once in the movie, which is set in the 1960s in a different reality.
Marvel's livestream started at 7:00 AM, featuring an hour of uninterrupted video that looked like archival footage. In the background, the voices of space flight engineers were heard as they reviewed the final checks before the launch.
The Future Foundation broadcast ended at 8:00 AM when the actual Marvel show started. The four stars made a surprise appearance to answer a few questions before releasing the first teaser trailer for the highly anticipated Fantastic Four reboot.
I thought the way Marvel handled the release of this particular trailer was a welcome change of pace. Usually, these clips are posted on YouTube without too much fuss. At most, you get an official introduction during a show on TV, but you'd have to watch TV. The retro space theme of First Steps certainly helped, as Marvel could turn the trailer release into an event similar to rocket launches in the early days of space travel.
I did not anticipate the AI controversy that would follow the release of the first Fantastic Four trailer. Fans think the studio used generative AI software to create a poster for the movie, but Marvel is denying it.
The post Fantastic Four poster controversy: Marvel denies using AI appeared first on BGR.
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Fantastic Four poster controversy: Marvel denies using AI originally appeared on BGR.com on Wed, 5 Feb 2025 at 09:53:27 EDT. Please see our terms for use of feeds.
