Perodua sets lower production, sales targets for 2025 as plants gear up for new models, higher self-reliance

Last year, Perodua manufactured a record 368,100 vehicles – way more than the 320,000-unit combined capacity of its two plants in Sungai Choh – and sold a record 358,102.

This year, the perennial record-breaker foresees production and sales reductions as it focuses on tooling up for new models and increasing self-reliance in future product development.

“For 2025, we foresee our production numbers declining 4.9% to 350,000 units from 368,100 units made in 2024. This reduction would see registration slowing by 3.7% to 345,000 units from 358,102 units last year,” said president and CEO Datuk Seri Zainal Abidin Ahmad.

Despite the lower sales projected, Perodua’s 2025 market share could be higher than last year. If the Malaysian Automotive Association’s lower 780,000-unit total industry volume forecast comes true, Sungai Choh will close the year with a record 44.2% market share, beating 2024’s 43.8%.

The carmaker may be more than doubling its capital expenditure to RM1.6 billion this year, but the bulk of it is going into gearing itself up for more self-reliant new model development from a people, production (including suppliers), and research and development standpoint, rather than increasing volume.

No prizes for guessing the model that’ll most strongly propel Perodua into its self-reliant future – with no suitable Daihatsu donor model, the carmaker is developing its first electric vehicle (EV) from scratch – all we know about the upcoming vehicle here.

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