Data shows it’s time for Marriott to update point thresholds on free night certificates

Yesterday, we examined Marriott Bonvoy’s recent award changes, and the data indicates that your Marriott points may not be as valuable as they were just a few years ago. Unfortunately, the increased award prices also mean that more properties are now out of reach for the free night certificates offered on select Marriott credit cards. …

Feb 18, 2025 - 14:41
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Data shows it’s time for Marriott to update point thresholds on free night certificates

Yesterday, we examined Marriott Bonvoy’s recent award changes, and the data indicates that your Marriott points may not be as valuable as they were just a few years ago. Unfortunately, the increased award prices also mean that more properties are now out of reach for the free night certificates offered on select Marriott credit cards.

But to what extent is this the case?

To determine exactly how this devaluation has affected the usability of free night certificates, we returned to our sample set of 51 Marriott properties that range in brand and location and the extensive data we collected on the pricing for those properties, and it showed a clear trend. Most properties that were previously available at the common certificate thresholds — 35,000 points, 50,000 points and 85,000 points — now have fewer dates where you can redeem free night awards.

As a result, we believe it’s time for Marriott to update the point thresholds on these certificates — otherwise, these once-valuable rewards will be significantly less useful than they were in the recent past.

What are Marriott free night certificates?

Ritz-Carlton suite
THE RITZ-CARLTON, HALF MOON BAY/MARRIOTT INTERNATIONAL

Marriott Bonvoy offers three common types of free night awards with varying point caps: 35,000, 50,000 and 85,000 points. If you have a 50,000-point certificate, for example, you can redeem it for a free night that costs up to 50,000 points.

Since Marriott uses dynamic pricing, your ability to redeem a certificate at a specific property may depend on your travel dates. For instance, a ski resort may be available for less than your certificate’s 50,000-point cap in the summer, but prices on peak ski weekends will put it out of reach.

You can also top up a free night certificate with up to 15,000 Bonvoy points, allowing you to redeem certificates for slightly pricier stays. So, you could use your 50,000-point award to book a night worth up to 65,000 points by adding a few extra points.

You can earn free night awards with Marriott Bonvoy cobranded credit cards. The following cards provide a free night as an annual perk or after meeting a minimum spend (though note that some properties charge resort fees that aren’t covered by certificates):

Sometimes, Marriott cards will also offer free nights as part of a welcome bonus. For instance, for a limited time, the Marriott Bonvoy Bold® Credit Card is offering 60,000 bonus points and one free night (valued at up to 50,000 points) after spending $2,000 in the first three months from account opening.

Marriott free night certificates have historically been a valuable perk for cardholders, but our data shows that it may now be harder to redeem them.

Where can you use Marriott free night certificates?

Gaylord Palms water park
GAYLORD PALMS RESORT & CONVENTION CENTER

For this analysis, we looked at a subset of 28 properties from our original list. Each of these properties allowed members to use free night awards on at least 20% of possible dates in 2022 — meaning prices were at (or below) the threshold for a given type of certificate. This included the following:

  • 35,000-point certificates: Six properties
  • 50,000-point certificates: 11 properties
  • 85,000-point certificates: 11 properties

In 2022, these 28 properties were bookable with a free night certificate on 62.42% of available dates. However, in 2025, this percentage has dropped to just 21.7%.

Here’s how this broke down across the three certificate types:

Certificate type Dates at (or below) certificate threshold in 2022 Dates at (or below) certificate threshold in 2025 Change from 2022 to 2025
35,000-point certificates (six properties) 50.51% 18.94% -62.5%
50,000-point certificates (11 properties) 67.17% 10.76% -83.97%
85,000-point certificates (11 properties) 81.91% 25.48% -68.89%

In other words, if you have an 85,000-point certificate, you’ll only be able to redeem it roughly 25% of the time at the 11 properties we analyzed.

The numbers were even more disappointing for 35,000-point certificates (under 19%) and 50,000-point certificates (under 11%). While a pair of properties actually saw more available dates in 2025 compared to 2022, the other 26 were less available than before.

Here’s the breakdown.

35,000-point certificates

As noted above, we looked at six properties that were previously within reach on at least some nights using a 35,000-point certificate. Here’s how that availability has changed from our 2022 data to 2025:

Property Nights at (or under) 35,000 points in 2022 Nights at (or under) 35,000 points in 2025 Change from 2022 to 2025
Orlando World Center Marriott 69.7% 33.8% -51.5%
Gaylord Palms Resort & Convention Center in Kissimmee, Florida 48.1% 18.6% -61.3%
Fairfield Inn & Suites Chicago Downtown/Magnificent Mile 82.2% 0% -100%
Le Meridien Dallas, The Stoneleigh 63.4% 0.66% -99%
Four Points by Sheraton Anaheim in California 15.8% 60.5% +283%
Moxy Paris Bastille 23.8% 0% -100%

In the 35,000-point category, five of the six properties we assessed have become much harder to book. Three of them were practically never available for 35,000 points or less on the dates we analyzed.

Take the Fairfield Inn & Suites Chicago Downtown/Magnificent Mile, for example: In 2022, 82% of dates were priced at 35,000 points or lower, compared to 0% now.

On the other hand, one property saw a massive improvement. You can now redeem 35,000-point free night certificates at Four Points by Sheraton Anaheim on 60% of dates — roughly three times more often than you could three years ago.

While this is a small sample of properties, it nevertheless points to a discouraging trend.

Related: Great uses of Marriott 35,000-point free night certificates

50,000-point certificates

Meanwhile, 11 properties from our 2022 list were largely available with 50,000-point certificates at the time. Now, there have been some significant changes in that sample set.

Property Nights at (or under) 50,000 points in 2022 Nights at (or under) 50,000 points in 2025 Change from 2022 to 2025
JW Marriott Scottsdale Camelback Inn Resort & Spa in Arizona 35.1% 30.1% -14.3%
The Westin Denver International Airport 55.3% 0% -100%
Sheraton Sand Key Resort in Clearwater, Florida 48.9% 45.4% -7.08%
Walt Disney World Swan in Orlando 32.8% 5.04% -84.6%
Sheraton New York Times Square Hotel in New York City 52.3% 2.07% -96.1%
Gaylord Opryland Resort & Convention Center in Nashville 44.6% 17.0% -61.8%
Sheraton Grand Seattle 81.2% 49.0% -39.7%
Waikiki Beach Marriott Resort & Spa on Oahu 36.2% 0% -100%
Renaissance Wind Creek Aruba Resort 74.7% 4.83% -93.5%
The Westin Tokyo 43.8% 0% -100%
The Westin Singapore 100% 0% -100%

When it comes to 50,000-point certificates, the results are even more disappointing. All 11 properties we tested saw a decrease in availability, with an average drop of nearly 84% of available nights. Yikes.

For five of these properties — almost half of our sample set — availability dipped all the way to zero. That means there’s not a single date in the five months we looked at where you could redeem a 50,000-point free night certificate.

Not only is it becoming harder to find dates where you can apply your certificates, but some properties have become completely out of reach.

Related: Marriott 50K free night certificate: Best hotels in the world to use your award redemption

85,000-point certificates

Finally, there’s the most valuable certificate for Marriott Bonvoy members: the 85,000 points certificate. At one point, not that many years ago, the maximum number of points a Marriott property could chart during all but peak times was 85,000 points. In 2022, 11 properties we looked at saw decent availability for these certificates, but once again, our 2025 data showed a major change in what you could book with these certificates.

Property Nights at (or under) 85,000 points in 2022 Nights at (or under) 85,000 points in 2025 Change from 2022 to 2025
The Cosmopolitan of Las Vegas, Autograph Collection 62.3% 78.1% +25.2%
New York Marriott Marquis in New York City 100% 63.5% -36.5%
The Ritz-Carlton Residences, Waikiki Beach on Oahu 63.3% 0% -100%
Aruba Marriott Resort & Stellaris Casino 100% 42.1% -57.9%
London Marriott Hotel County Hall 22.8% 4% -82.7%
The London Edition 100% 0% -100%
The Madrid Edition 71.9% 28.2% -60.8%
The St. Regis Rome 70.1% 0% -100%
The St. Regis Bali 75% 33.6% -55.3%
W Koh Samui in Surat Thani, Thailand 100% 54.3% -45.7%
The Bodrum Edition in Turkey 74.5% 36.8% -50.6%

In the 85,000-point category, availability dropped an average of nearly 70%. Only one property we looked at saw improvement: The Cosmopolitan of Las Vegas, which became available around 25% more often at that level. The other 10 properties on this list became harder to book.

A particularly stark example is The London Edition, where 100% of dates we looked at in 2022 were bookable with free night awards. That number has now dropped to zero.

Related: Places to maximize an 85,000-point Marriott award night certificate

Comparing Marriott certificates to other brands

Unfortunately, these numbers paint a stark picture when it comes to the usability of Marriott free night certificates. They also place Marriott below its competitors in some ways when it comes to the certificates that it issues with its cobranded credit cards.

Here’s how similar credit card benefits work with other major loyalty programs:

Given the existing caps on Marriott certificates and dynamic pricing affecting properties across the portfolio, we think it’s time for Marriott to update these benefits to continue to deliver consistent value to its members.

How Marriott should enhance its free night certificates in 2025

Simply put, our data indicates that it’s getting harder to redeem Marriott’s free night certificates. There are fewer properties and dates where you can find award rates at or below the thresholds of 35,000, 50,000 and 85,000 points.

Here are two ways that Marriott could enhance its free night awards to deliver value to its members.

Increase the point thresholds on these awards

As our data shows, the current thresholds on these certificates likely do not reflect current award prices. By increasing these thresholds, Marriott would give travelers more options and allow them to maximize the value of their free night certificates.

Take, for example, the Aruba Marriott Resort & Stellaris Casino. In 2022, 100% of the dates we analyzed were available with an 85,000-point certificate, but just 42.1% were available in our 2025 searches. By upping the redemption threshold on these certificates from 85,000 points to 100,000 points, that availability would jump to 91.7%. That’s a significant improvement from where things presently stand.

Increase (or even eliminate) the cap on combining points with a free night award

As noted previously, you can currently add up to 15,000 points per night to top up Marriott free night awards. Unfortunately, that still puts many dates out of reach at some of the properties we analyzed.

For example, earlier we flagged that The London Edition had 100% of 2022 dates available at 85,000 points (or less). In 2025, that percentage dropped to zero. But perhaps even more shocking is that in 2025, just 5.3% of the dates we analyzed were even priced at 100,000 points (or less). So, even if a member wanted to add points to an 85,000-point certificate, the vast majority of dates at that property would be unavailable.

If you could add more than 15,000 Bonvoy points to your free night award, this could put pricier stays within reach.

Still, a free night certificate is supposed to be a valuable benefit that doesn’t also require the expenditure of your hard-earned points to use it. Even if Marriott raises the cap on points you can combine with a certificate, this won’t have a big impact by itself unless Marriott also raises the point thresholds of the certificates themselves.

If the current point thresholds remain and award prices continue to rise, Marriott risks alienating its members with cobranded credit cards who may, over time, realize that the certificates don’t go as far as they used to.

Related: When you should redeem free night certificates instead of hotel points

Bottom line

The recent spike in Marriott award pricing has had some notable impacts on members. Not only does our analysis show that your Marriott Bonvoy points may be less valuable today than a few years ago, but you may also find it harder to use your Marriott free night certificates. Our data shows that significantly fewer properties and dates still fall within the 35,000-, 50,000- and 85,000-point thresholds.

It’s time for Bonvoy to raise the point thresholds for these certificates to better reflect current award rates, allowing Marriott cardholders to continue getting value from these benefits. Otherwise, some Bonvoy members may consider other hotel programs with free night certificates that continue to offer more consistent value.