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$62,000 for the Super Bowl. $1 Million for Formula 1. How Much Would You Pay for a Sporting Event?

Private and customizable “ultraluxe” packages are increasingly in demand. Here’s what (a lot of) money can buy at upcoming events.

Feb 9, 2025 - 21:49
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$62,000 for the Super Bowl. $1 Million for Formula 1. How Much Would You Pay for a Sporting Event?
Private and customizable “ultraluxe” packages are increasingly in demand. Here’s what (a lot of) money can buy at upcoming events.
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