Apex Legends and HYPLAND announce Sparrow apparel collection

HYPLAND’s has announced a limited-edition collection of Apex Legends apparel to celebrate the launch of Season 25, its new legend Sparrow and the start of the 2025/2026 ALGS season.

The collection features 20 pieces of streetwear clothing, such as shirts, bags and tapestry, themed around popular legends from the battle royal shooter.

Fans of the game will no doubt recognise some of the nods to in-game elements across the collection. This ranges from a death box carrier bag, tapestry blankets styled after Pathfinder’s in-game player banners, to a shirt featuring all of Ash’s abilities.

In promotional material, such as those found on HYPLAND’s Instagram page, the apparel is modelled by popular 100 Thieves Apex Legends streamer and caster Jack ‘NiceWigg’ Martin.

The collection is currently available to order online on the official HYPLAND store and the HYPLAND Tokyo store.

As of writing this article, shirts cost £32 (~$40), hoodies cost £68 (~$86), tapestries cost £68, and the tote bag costs £14 (~$17).

It is not the first time HYPLAND has released collections in collaboration with competitive games. In the past, HYPLAND has worked with Mortal Kombat, Street Fighter and Yu Gi Oh.

The collection launches as the new season is underway for Apex Legends, which introduces a brand new legend called Sparrow. Sparrow is a recon class legend who is capable of firing Tracker Darts to reveal enemies, double jumping, and shooting a stinger bolt that shocks nearby enemies.

Alongside the new season, the collection also celebrates the early months of the 2025 ALGS Season, which began with the 2025 Open in New Orleans, Louisiana, back in May.

There are plenty of other high-tier Apex Legends tournaments to look forward to for the rest of the year, such as the ALGS Midseason Playoffs at this year’s Esports World Cup in July.