Allure

I Don't Even Know Where to Begin with Doechii's Paris F...

There's so much going on, and every bit of it is brilliant.

Sorry, Your Mani Is Worthless Without a Topcoat

Think of these formulas as a shield for your mani.

Michelle Yeoh Proved That Bleached Brows Aren't Just fo...

She's the second A-lister to give the look a spin in less than a week.

Dyson's Supersonic R Looks Absolutely Nothing Like a Bl...

And that's exactly why it's so much better than your current blow-dryer.

5 Best Laundry Detergents for Sensitive Skin 2025

These gentle but hard-working detergents remove stains without irritating your s...

Millie Bobby Brown’s Face Was Never Any of Our Business

At some point, we all became the toxic tabloid culture we’ve sworn we’d never go...

9 Best Barrier Repair Creams in 2025, Tested & Reviewed

These creams are like (moisturizing) weighted blankets for your skin.

Spring’s Biggest Fragrance Trends Are as Diverse as The...

Nutty notes, juicy florals, spice rack gourmands—spring is all about wearing mou...

Mikey Madison Winning Best Actress Over Demi Moore Isn'...

There’s no ‘Substance’ irony to see here.

Is Julia Fox Wearing Her Hair IN Her Dress?

It's giving Birth of Venus—if Venus had a French manicure.

These Natural Wedding Makeup Trends Will be Everywhere ...

The term "blushing bride" is a big eye roll, but blushy bride — now, that we can...

These Natural Wedding Makeup Trends Will be Everywhere ...

The term "blushing bride" is a big eye roll, but blushy bride — now, that we can...

9 Best Strawberry Perfumes of 2025, Tested & Reviewed

Spritz, sniff, swoon.

14 Best Bakuchiol Products of 2025 to Brighten and Even...

They're gentler than many retinols on the market but still pack a punch.

Versed Dew Point Gel-Cream Moisturizer Is a Refreshing ...

It’s light and hydrating, which makes it great for warmer months ahead.

Skinfix Triple Lipid Eye Treatment Tackles Undereye Puf...

This Allure Best of Beauty winner is one hard worker.

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