Fforme's New Designer, Frances Howie, on What's Next for the Minimalist Brand
It was a hit upon its launch in 2021. Now, it's taking a more woman-centric approach.
![Fforme's New Designer, Frances Howie, on What's Next for the Minimalist Brand](https://hips.hearstapps.com/hmg-prod/images/frances-howie-credit-andrew-j-s-for-fforme-1-67a53b61deeb7.jpg?#)
It was a hit upon its launch in 2021. Now, it's taking a more woman-centric approach.