No One—Seriously, No One—Can Seem to Agree on This Cake's Name
Let’s start with something we can all agree on: This cake, one that’s gooey in the middle and beyond sweet, is magically irresistible. If only we could all align on a name. You may have heard it called Neiman Marcus cake, gooey butter cake, or chess bars. All three of these desserts have identical recipes, and their names have become a matter of regional pride. Gooey butter cake is a St. Louis specialty that can be made with yellow cake mix or from scratch, like this one, which ironically doesn’t use that much butter. Chess bars are a Southern thing, known for their comforting yellow cake mix flavor. Neiman Marcus cake, the name that has repopularized this elusive dessert, is the same thing as the other two, but apparently renamed after the department store because of how “rich” they taste, according to the Kitchn. Whatever the case, this video from AllRecipes went crazy viral, mostly because the comment section is up in arms about the dessert’s nomenclature. But truthfully, I don’t care what you call it: I’m too stuck on how easy it is make, so I was curious to recreate it for a video. Here’s how I made it, and why it’s become my new favorite dish to bring to a potluck. Read More >>

Let’s start with something we can all agree on: This cake, one that’s gooey in the middle and beyond sweet, is magically irresistible. If only we could all align on a name. You may have heard it called Neiman Marcus cake, gooey butter cake, or chess bars. All three of these desserts have identical recipes, and their names have become a matter of regional pride. Gooey butter cake is a St. Louis specialty that can be made with yellow cake mix or from scratch, like this one, which ironically doesn’t use that much butter. Chess bars are a Southern thing, known for their comforting yellow cake mix flavor. Neiman Marcus cake, the name that has repopularized this elusive dessert, is the same thing as the other two, but apparently renamed after the department store because of how “rich” they taste, according to the Kitchn.
Whatever the case, this video from AllRecipes went crazy viral, mostly because the comment section is up in arms about the dessert’s nomenclature. But truthfully, I don’t care what you call it: I’m too stuck on how easy it is make, so I was curious to recreate it for a video. Here’s how I made it, and why it’s become my new favorite dish to bring to a potluck.