The Sony a1 II’s Popularity Among Pros Shows How Much the ‘Little Things’ Matter

When Sony announced the a1 II last November, much was made of its mostly incremental upgrades. However, while the imaging pipeline is almost entirely unchanged, for working pros, that doesn't matter -- Sony cannot make the a1 II fast enough to keep pace with demand. [Read More]

Mar 7, 2025 - 22:57
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The Sony a1 II’s Popularity Among Pros Shows How Much the ‘Little Things’ Matter

A Sony Alpha camera body with the lens removed, revealing the sensor, is displayed against a dynamic background of flowing orange streaks on a dark backdrop.

When Sony announced the a1 II last November, much was made of its mostly incremental upgrades. However, while the imaging pipeline is almost entirely unchanged, for working pros, that doesn't matter -- Sony cannot make the a1 II fast enough to keep pace with demand.

[Read More]