Polemos partners with Guinevere Capital to accelerate gaming ecosystem monetisation

Polemos, a Web3 gaming infrastructure provider, has announced a strategic partnership with Guinevere Capital, an investment and advisory firm specialising in esports and gaming.

The collaboration is designed to drive monetisation and growth across gaming ecosystems by combining Polemos’ blockchain-based technology with Guinevere Capital’s expertise in esports, team management and global partnerships.

According to the official announcement, the partnership will focus on integrating Polemos’ analytics and engagement tools into games and esports platforms managed or advised by Guinevere Capital.

This integration aims to provide game developers and publishers with advanced solutions for player tracking, digital asset management and in-game economy optimization.

The companies plan to leverage Web3 infrastructure to introduce new revenue streams and enhance user engagement, supporting both established and emerging titles in the rapidly evolving gaming industry.

Guinevere Capital’s Managing Director, David Harris, commented on the partnership: “We’re excited to work with Polemos to unlock new opportunities for monetisation and community growth within our portfolio of games and esports properties.”

Harris emphasised that the collaboration will help bridge the gap between traditional gaming and the next generation of decentralized, blockchain-enabled experiences.

Polemos CEO Sascha Zehe highlighted the synergy between the two companies: “Guinevere Capital brings a wealth of experience in esports and gaming, and together we can deliver innovative solutions that benefit developers, teams, and players alike.”

Zehe added that the partnership is expected to accelerate the adoption of Web3 technologies across mainstream gaming platforms.

The partnership comes at a time when the gaming industry is increasingly exploring blockchain and digital asset integration to diversify revenue and deepen player engagement.

Polemos’ technology enables secure digital asset ownership, transparent transactions, and real-time analytics, which are becoming notable features for games looking to tap into new monetisation models.

Both companies have indicated that initial projects will roll out in the second half of 2025, with a focus on esports tournaments, digital collectibles and player rewards systems.

The collaboration is set to provide a framework for sustainable growth and innovation, positioning both Polemos and Guinevere Capital at the forefront of the gaming industry’s next phase.