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5 Festival Hair Must-Haves From Ulta Beauty
From main stage to afterparty — get your festival hair essentials at Ulta Beauty.
We’ve learned this truth over the years: Good hair has the power to carry your entire look. No matter what you’re wearing or how minimal your makeup, clean, soft, fresh-smelling hair makes everything feel intentional. It’s the ultimate confidence shortcut when you’re spending days outdoors battling heat, dust, humidity, and little time for your usual routine.
To keep your hair looking good in chaotic festival conditions, you need products that do more than just patch things up or mask a little greasiness at the roots. These Ulta Beauty picks are proven to deliver on their promises — whether you’re getting ready in a tent or brushing out glitter in the bathroom you’re sharing with five friends.
Designed with all hair types in mind — but especially transformative for textured and protective styles — this luxurious blend of 13 plant oils locks in moisture, enhances shine, and strengthens the hair’s lipid barrier to help guard against breakage and environmental stress. The formula features baobab, moringa, and black seed oils to improve elasticity and softness, while sea buckthorn and bioactive keratin ferment work to repair and fortify. You can’t go wrong no matter how you use it: Apply a small amount to towel-dried hair before styling, press it into the scalp with braids or locs, or smooth it onto dry ends for added moisture and shine.
When it’s time to do damage control, this is what you want in your arsenal. Powered by keratin-like peptides from upcycled milk thistle, nourishing argan oil, and a plant-based protein complex, this ultralight mask works deep into the hair fibers to rebuild bonds, restore elasticity, and reduce breakage (by up to 83%, according to independent lab testing). Use it overnight post-festival or leave it on for 5 minutes in the shower between shows.
This skincare-inspired serum is a daily essential for keeping your scalp balanced, hydrated, and healthy — especially when you’re relying on styling products that might cause buildup. Formulated with hyaluronic acid, red clover, and peptides, it helps soothe irritation and promotes fuller, thicker hair over time. The lightweight, leave-in formula absorbs quickly into wet or dry hair and is scented with ginger, spearmint, tomato leaf, and wet grass (which sounds a little weird, but smells so clean).
Festival days don’t come with built-in recovery time, unfortunately, which is why this around-the-clock serum is key. Citric acid penetrates up to seven layers of fibers to rebuild damaged bonds and strengthen color-treated, heat-styled hair, while polyglutamic acid creates a lightweight, lasting barrier that defends against frizz, humidity, environmental stress, and curling wands. Whether you use it overnight to repair and moisturize, or apply in the morning for instant smoothness and shine, no rinsing is needed — and that convenience is yet another reason why it’s earned its spot on this shortlist.
Taking its inspiration from Rio in 1948, when the first bikini debuted on Ipanema Beach, Cheirosa 48 is bold confidence and sex appeal in fragrance form. It’s tropical, of course, but not in the expected way — notes of guava nectar, coconut water, orchid, and lemon mix with vanilla and musk. Mist it through your hair and onto your skin for an intoxicating scent that gets even better in the heat, but be prepared: No matter how much you love the festival lineup, you might wish you were at a beachside bar drinking piña coladas instead.
