Balenciaga and Puma Reveal a Sporty Collaboration in Time for Summer
Prices go up to $10,300 for a bathrobe.
Balenciaga and Puma unveiled a much-anticipated collaboration on Monday, blending Balenciaga’s avant-garde identity with Puma’s legacy in performance and sportswear. The result is a collection that reimagines athletic staples through a sharply subversive lens.
The ready-to-wear range draws heavily from '90s sports references. Technical swimsuits and nylon tracksuits nod to classic soccer warm-up gear, while other pieces play with proportions and materials—like a shearling "tracksuit" jacket and a trompe-l’oeil suede bathrobe coat, which recasts Puma's casual iconography through Balenciaga’s couture filter. Prices start at $525 for a baseball cap and go up to $10,300 for a bathrobe.
One standout from the collection is the reworked Speedcat sneaker. Dubbed the “Destroyed Speedcat,” the silhouette deconstructs Puma's iconic shoe, peeling back its upper structure to reveal Balenciaga’s disruptive aesthetic while staying rooted in Puma's DNA. The Speedcat arrives in several iterations, including a ballerina-inspired version that nods to the ongoing ballet sneaker trend. 
The campaign, shot in collaboration with renowned photographer Ari Versluis (celebrated for his anthropological photo series Exactitudes) juxtaposes intensity and calm. In the corresponding video, models perform high-energy gabber dance routines to the calming tones of Françoise Hardy’s Tous Les Garçons et Les Filles, creating a striking clash of movement and mood.
The Balenciaga x Puma collection is available now in select Balenciaga stores and online.
